7+ Examples on why you need Cohort Analysis in Marketing and How to?

JK
8 min readApr 27, 2019

There are so many guides out there explaining about cohort analytics in a very intuitive way. They clearly explained the concept of analysis and examples with generic stories. I owe some of my colleague explaining with the real story of how I used in different use cases in different companies.

Why cohort analysis is important?

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JK

I help myself and companies to grow in Digital world through digital marketing, digital transformation initiatives, product management. Traveled 15% of 🌏